Will Retailers Ever Fight Back Against Amazon?

It is safe to say that Amazon.com (NASDAQ:AMZN) is doing to retail what Apple Inc (NASDAQ:AAPL) did to BlackBerry Ltd (NASDAQ:BBRY). Amazon.com is basically decimating the retail stocks. The brick and mortar business model is now prehistoric and Amazon.com has been the biggest beneficiary. When will the major retail companies start to defend themselves against Amazon.com who is basically putting them out of business?

Wal-Mart Stores Inc (NYSE:WMT) and Costco Wholesale Corporation (NASDAQ:COST) have been holding up the best against Amazon.com, but they have been facing pressure if you look at their stock price recently. Yesterday, companies such as Home Depot Inc(NYSE:HD), Lowe’s Companies, Inc.(NYSE:LOW), and Whirlpool Corporation(NYSE:WHR) were hurt as Amazon.com announced it will sell Kenmore appliances.

When are the retail companies going to turn themselves into an Amazon.com? Wal-Mart and Costco are best positioned to fight back against Amazon, but they have not really been effective lately. So who is going to be Amazon’s biggest competitor in the next 10 years?

One company that nobody is talking about is Alibaba Group Holding Ltd(NYSE:BABA). This company is basically the Amazon of Asia and the stock price has been soaring in 2017. Traders and investors should note that BABA stock price is very extended at this time, but this company is positioned to invade the North American and European markets in the future. This company is poised to be Amazon’s biggest competitor in the years to come.



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